- Discovery workshop — Brand positioning, audience profiling, and competitive landscape review
- Concept exploration — Multiple distinct creative directions explored in black and white first
- Client presentation — Curated shortlist with rationale and application mockups
- Iterative refinement — Structured revision rounds based on client feedback
- Final delivery — Master vector files plus export kit in all required formats and colour variants
- Basic usage guide — Minimum clear space, minimum sizes, and incorrect usage examples
Branding
Logo Design
Custom logo design crafted to reflect your brand values.
Your logo is the most immediately recognisable element of your brand. Hellenic Technologies designs custom logos through a rigorous, collaborative process that ensures the final mark is not only visually distinctive but strategically grounded in your brand positioning.
We begin every logo project with a structured discovery session covering your business model, target audience, competitive context, and brand personality. This informs an initial concept phase where our designers explore multiple creative directions before presenting a curated shortlist for client review. Through iterative feedback rounds we refine the chosen concept to a finished, production-ready mark.
Final delivery includes all source files (AI, EPS, SVG, PDF) plus web-optimised exports (PNG, WebP) in full colour, reversed, and monochrome variants — everything your team needs for consistent application across print and digital.
Our logo design process includes:
