What AI search surfaces look for
Authoritative, citable content
AI models surface content from sources they consider authoritative and well-structured. Long-form, factually accurate, well-cited content is more likely to be referenced.
Clear entity definition
AI search engines build entity graphs — understanding who you are, what you do, and where you sit in your industry. Structured entity signals across your site and third-party mentions improve how AI interprets your brand.
Structured data
Schema markup helps AI models parse your content accurately — reducing ambiguity and increasing the likelihood of being referenced in AI-generated answers.
Brand mentions & citations
Being mentioned and cited by authoritative third-party sources — publishers, directories, industry bodies — strongly influences AI model training and retrieval.
What we do
AI visibility audit
We test how you appear (or do not appear) across major AI search surfaces for your key queries — establishing a baseline and identifying gaps.
Content restructuring
We reformat and enhance your key pages to be more citable — clearer structure, stronger factual signals, and better semantic markup.
Entity optimisation
We build and reinforce entity signals across your site and third-party profiles — Wikipedia, Wikidata, industry directories, and structured external mentions.
Get an AI visibility audit
Find out how AI search surfaces see your brand today — and what it would take to change it.